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Why Google Reviews Matter

Why Google Reviews Matter

We Know Google In any local market, just like ours here in Durham, NC, Google reviews play a vital role. Like them or not, they help frame the public image of your business. To be clear, all reviews have merit and provide valuable insight to your business,...
SEO vs SEM: The Truth

SEO vs SEM: The Truth

The Truth Here at Oak City Technology, one of the most common questions that is asked in our industry is what the heck is difference between Search Engine Optimization (SEO) and Search Engine Marketing (SEM)? There is tons of misinformation out there about the...
The Rise Of Snapchat For Business

The Rise Of Snapchat For Business

Over The Past  4+ Years Snapchat has seen a meteoric rise in usage all over the world but most notably here in the United States. I know locally, like here in Durham, NC I am starting to see more and more businesses adopt Snapchat as a means of reaching a younger...