What Is Social Proof Online?

What Is Social Proof Online?

Here at Oak City Technology, located in the heart of Durham, NC and RTP, we understand that the perception of a company online carries quite a bit of weight. But why? The answer to this is rather simple and it’s called “Social Proof”. Humans are pack animals and the...
Why Google Reviews Matter

Why Google Reviews Matter

We Know Google In any local market, just like ours here in Durham, NC, Google reviews play a vital role. Like them or not, they help frame the public image of your business. To be clear, all reviews have merit and provide valuable insight to your business, however,...
The Rise Of Snapchat For Business

The Rise Of Snapchat For Business

Over The Past  4+ Years Snapchat has seen a meteoric rise in usage all over the world but most notably here in the United States. I know locally, like here in Durham, NC I am starting to see more and more businesses adopt Snapchat as a means of reaching a younger...